A year ago Michael Kors launched the campaign # WatchHungerStop, having by his side the glamorous actress Halle Berry. The designer created a mini collection of watches, the sales revenue of which was allocated to support the fight against hunger. After the great audience response, he will release another limited edition collection in autumn in order to provide even more meals to malnourished children.
“I’m grateful and thrilled,” Michael said. “We joined with WFP in the belief that our customers would join us in fighting this huge and solvable problem, and they have.”
Available in two colours and two sizes, the Michael Kors 100 Series watch is priced at $295 each. For each purchase of the watch, Michael Kors donates $25 dollars to WFP. In turn, WFP delivers nutritious meals to a hundred children in hunger-stricken areas.