Fashion News: Rihanna Is The New Face Of Balmain

 Balmain chose Rihanna as the protagonist of the new advertising campaign for spring-summer season 2014. The famous singer was photographed for the needs of the campaign in New York City by Inez van Lamsweerde and Vinoodh Matadin.

“In front of the camera, she makes you feel like she is the only girl in the world,” said Rousteing. “When the woman that inspires you wears your creations, your vision feels complete.”